A fantastic two day location shoot, creating dynamic creative images for Promotional use.
In preparation for a online identity update, PCE required fresh photography online, as well as building up an in house image library for future use.
From initial concept to installation of machinery PCE have many different departments with many different skill sets to showcase.
It was an ideal situation to use portable speed light flashes with a coloured grid kit, wirelessly syncing the smaller flash units gives you the freedom to light the subject from pretty much any direction without the restrictions of the larger studio flash units.
Adding in the coloured grid to some of the images can really alter the mood and turn a pretty standard image into something more dynamic.